- Presented to celebrate Sierra’s 50,000 sales in India.
- Available in Smart+, Pure and Adventure variants.
Tata Motors celebrates a new milestone in the history of the Sierra with the launch of the Jubilee Edition. Having crossed the 50,000 sales mark, the SUV is now available with carefully selected dealer-installed accessory packages on select variants. Rather than adding a new trim level to the lineup, the automaker has bundled a number of cosmetic and convenience accessories together, giving buyers the option of choosing a pre-equipped Sierra straight from the dealership.
The Smart+ Jubilee Edition gets additions to the front grille and rear door cladding to give the SUV a more distinctive look. The package also includes roof rails, semi-leather seat covers, four speakers, a 10.25-inch touchscreen infotainment system with wireless Apple CarPlay and Android Auto, and a rear parking camera.
The Pure Jubilee Edition builds on this with the same grille add-on and tailgate cladding, and adds wheel arch cladding, a parcel tray, magnetic sun visors, leatherette seat covers, a leatherette steering wheel cover, and front and rear dash cams.
For buyers who prefer a more rugged look, the Adventure Jubilee Edition comes with a full complement of Tata Motors’ ROQ accessories and a dash cam.
The Jubilee Edition is not a standalone option, but a collection of dealer-installed accessory kits tailored to each trim level. Customers can also forgo bundled packages and select an a la carte selection of individual accessories to personalize their Sierra to suit their specific needs.
Tata Motors is yet to announce fixed prices for these accessory packages. Interested buyers can contact their nearest dealership to know the pricing of various variants and details of the available Jubilee Edition packages.